ActionIQ Launches CX.AI: AI-Enabled Solutions for Personalized Customer Experiences
Are you ready to take your customer experience to the next level? ActionIQ, the leading Enterprise Customer Data Platform, has just announced the launch of CX.AI, a suite of AI-enabled solutions designed specifically for customer experience, marketing, and data teams. This groundbreaking release introduces two modules, CX.AI Data and CX.AI Content, which together aim to deliver personalized creative content to individual audience members like never before.
CX.AI Data includes GenAI Audiences, an audience co-pilot for marketers that allows for natural language interface to build audiences, analyze performance, and uncover insights without the need for SQL or data expertise. Additionally, AI Decisioning & Analytics provides a new decisioning engine for personalizing customer experiences, making recommendations and optimizing for the best audience, products, offers, and more.
On the other hand, CX.AI Content empowers data-enriched content workflows to achieve true 1:1 personalization at scale. Through a partnership with Typeface, the generative AI platform for enterprise content creation, marketers and designers can create customized, on-brand content that aligns seamlessly with ActionIQ’s audiences and can be activated across any channel at scale.
Justin DeBrabant, Chief Product Officer at ActionIQ, expressed excitement about the potential for personalized experiences, stating, “For as long as there has been marketing, there has been the dream of delivering a personalized experience for every customer.” This sentiment was echoed by Abhay Parasnis, Founder and CEO at Typeface, who highlighted the power of integrating CX.AI with Typeface’s Multimodal Content Hub to enable personalization at scale.
CX.AI promises to revolutionize customer experiences by enabling an Audience of One, Creative of One, faster campaigns, and data analysis for all. With flexibility at its core, ActionIQ’s innovations support bundled, composable, and hybrid deployments, allowing enterprise brands to seamlessly integrate within their data stack and optimize existing data investments.
Anjali Iyer, interim Global Head of Subscriptions Marketing at The Washington Post, shared her excitement about the partnership with ActionIQ, stating, “Generative AI is changing how companies connect with audiences, and we’re excited to seamlessly integrate our capabilities into consumer experiences.”
Stay updated on the latest martech news by following Martech News on Google News. With CX.AI leading the way in personalized customer experiences, the future of marketing, data, and IT teams looks brighter than ever. Get ready to shape memorable experiences that enhance customer loyalty with ActionIQ’s innovative CX.AI solutions.
