Acqueon and Cresta Launch New AI-Enabled Customer Engagement Solution: Acqueon Guidance powered by Cresta
Unlocking a New Tier of AI-Enabled Customer Engagement Technology: Acqueon and Cresta Join Forces
Two tech powerhouses, Acqueon and Cresta, have recently teamed up to launch a groundbreaking solution that aims to revolutionize customer engagement technology. The collaboration between these two companies has resulted in the creation of Acqueon Guidance powered by Cresta, a tool that combines real-time revenue execution and GenAI-powered conversational intelligence to help B2C enterprises optimize customer interactions and boost revenue.
Driving Deeper Connections with Customers
Acqueon and Cresta believe that their new solution will empower businesses to proactively engage with their customers, contacting them at their convenience and through their preferred channels. This approach is crucial in today’s competitive landscape, where customers expect personalized and seamless interactions with brands.
Ping Wu, CEO of Cresta, emphasized the importance of delivering positive customer touchpoints, stating, “Customers are holding businesses to higher standards than ever before, and it’s essential that we ensure that every customer touchpoint is productive and positive.”
The collaboration between Acqueon and Cresta aims to help businesses drive deeper connections with their core customers, ultimately improving retention rates and driving revenue growth.
Combining Tech Expertise for Maximum Impact
Both Acqueon and Cresta bring their unique expertise to the table with this new solution. Acqueon’s open data platform, Acqueon Campaigns, provides experience orchestration and customer engagement features, allowing businesses to create AI-driven customer journeys and streamline communication workflows.
On the other hand, Cresta’s generative AI platform, Cresta for Sales, leverages real-time intelligence to identify top-performing sales and service representatives, providing them with support and guidance to optimize their interactions. This approach maximizes interaction effectiveness, enhancing overall business performance and efficiency.
Ashish Koul, CEO of Acqueon, highlighted the complementary nature of the companies’ tech solutions, stating, “Acqueon Guidance powered by Cresta ushers in a new era of customer engagement and delivers a holistic solution to transform how businesses approach customer interactions.”
Enhancing Customer Engagement and Personalization
The partnership between Acqueon and Cresta promises to simplify the customer experience by enabling data sharing between the platforms. This collaboration enhances the overall effectiveness of the solution and allows organizations to personalize customer experiences while alleviating the workload on IT and analyst teams.
By utilizing a combined no-code approach, businesses can enhance customer engagement, personalize experiences, and drive revenue growth. The power of AI technology provided by Acqueon and Cresta unlocks new ways to engage with consumers and improve revenue generation and recovery results.
Continued Innovation at Cresta
The partnership with Acqueon is just the latest in a series of innovative moves by Cresta. Under the leadership of CEO Ping Wu, the company has introduced several new solutions and enhancements to the Cresta Real-Time Intelligence Platform, aimed at helping companies increase revenue and customer retention.
With a track record of success and a commitment to driving innovation in the customer engagement space, Acqueon and Cresta’s collaboration is poised to deliver significant value to businesses looking to enhance their customer interactions and drive revenue growth.
Stay tuned for more updates on the exciting developments from Acqueon and Cresta as they continue to push the boundaries of AI-enabled customer engagement technology.
