New ‘Contact Center’ launched on Dynamics 365 to improve customer experience (CX)

Microsoft Launches Dynamics 365 Contact Center with Generative AI Copilot

Microsoft has once again revolutionized the customer service industry with the launch of Dynamics 365 Contact Center, a cutting-edge solution that harnesses the power of generative AI Copilot to enhance customer engagement across various channels. This new offering, available since July 1, 2024, is set to transform the way businesses interact with their customers and streamline their customer service operations.

In today’s fast-paced world, customer service is more critical than ever. Customers expect quick resolutions to their queries and seamless interactions with businesses. However, many customer service operations face challenges such as long waiting times, misrouted calls, and repetitive issues, which can lead to poor customer experiences. Research by Qualtrics has shown that these negative experiences can result in customers reducing their spending or switching providers.

Dynamics 365 Contact Center aims to address these challenges by leveraging generative AI to optimize digital and voice interactions. By using AI-based real-time reporting, the solution can reduce wait times, ensure queries are directed to the right agent, and ultimately provide customers with quicker resolutions and a more seamless experience.

One of the key features of Dynamics 365 Contact Center is its personalized self-service options through digital and voice channels. By utilizing tools like Nuance’s IVR technology and Microsoft Copilot Studio’s designer, businesses can create tailored customer interactions that empower users to resolve issues on their own terms. This not only provides convenience and control to customers but also reduces wait times for those who need to speak with an agent.

Intelligent routing is another crucial aspect of Dynamics 365 Contact Center, ensuring that customer inquiries are directed to the most suitable agents. Agents receive comprehensive customer profiles and real-time tools like sentiment analysis and conversation summaries to improve their service delivery.

Several organizations across various industries, including Mediterranean Shipping Company, 1-800-Flowers.com, and Synoptek, have already experienced the benefits of Dynamics 365 Contact Center during trial runs. Their positive feedback suggests that this solution is a valuable addition to the Dynamics stack, enhancing their customer service capabilities and improving overall customer satisfaction.

To learn more about Dynamics 365 Contact Center and its impact on the customer service industry, don’t miss Jeff Comstock, corporate VP of Microsoft, speaking on the main stage panel at the Customer Contact Week in Las Vegas on July 4. This event promises to be an insightful discussion on the future of customer engagement and the role of AI in transforming customer service operations.

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